I love fashion, but fashion benefiting a cause is even better so when The Row partners with artist Damien Hirst to create a limited edition collection of handbags, it’s a collaboration I highly praise.

Here’s the 411, that super expensive The Row Nile crocodile rucksack is back but this time, Damien Hirst put his contemporary aesthetic to it, creating prints for 12 of the rucksacks.

Proceeds from the sale of each $35,000 bag will benefit UNICEF.  It is part of a curated collection by Just One Eye, a new retail and e-commerce experience whose mission is to promote established designers alongside groundbreaking young creatives like Hirst.  If I had $35,000 on hand, I would splurge on the pill embellished rucksack.