A French court ordered online auction giant EBay to pay LVMH Moet Hennessy Louis Vuitton around $63.2 million or 40 million euros for selling both counterfeit and real LVMH goods outside their “desired retail channel.”

Louis Vuitton received the lion’s share and was awarded 19.3 million euros,
or $30.5 million; Christian Dior Couture received 17.4 million euros, or $27.5
million, and Parfums Christian Dior, Parfums Kenzo, Guerlain and Parfums
Givenchy, were awarded around 3 million euros, or $4.7 million.

EBay was ordered to stop selling fragrances and cosmetics from those brands
immediately, or face a fine of 50,000 euros, or $79,000, a day.

Ebay has been experiencing a string of bad luck lately because earlier this month, EBay was ordered to pay Hermès $30,000 for selling counterfeit Hermès handbags. Does this mean eBay can longer accept auction for ‘real’ LV bags and products? [WWD]