Celebrity hairstylist David Babaii began the 2012 award season by focusing on pre-red carpet preparation of the hair prior to styling. According to David, “First, we created a change in Nicole’s hair color opting for a lighter strawberry blonde. To achieve true tonal color while improving the condition of the hair use IT&LY HAIRFASHION’s Colorly 20/20 Professional Hair Color.”

As David reveals, “The style inspiration for Nicole’s look was my take on a modern day Veronica Lake”. To style Nicole’s hair, David began with Pure Shampoo and Conditioner by IT&LY HAIRFASHION to maintain her hair color balance while hydrating with pure botanicals.

Next, he applied a small amount of the silicone free Miracle Oil Hair Elixir by David Babaii to add additional shine and protect the hair from thermal damage.

To dry, he used a small round brush to create an ultra smooth finish while bumping the ends under. To complete this “Veronica Lake” look, David used a large barrel curling iron, wrapping only the bottom portion of the section around the barrel to create soft natural waves.

To finish, he created a side part and lifted the root area with IT&LY HAIRFASHION’s Pure Volumizing Eco Hair Spray, lightly spritzing the ends for a long lasting hold.