Emporio Armani just introduced it’s new Made in California Jeans for men and women. The collection, which will retail for $195 each, is produced exclusively in Los Angeles following the traditions of genuine denim making. The denim collection will be available at Saks Fifth Avenue nationwide.


Emporio Armani “Made in California” jeans, exclusively produced in the heart of vibrant LA, originate in the most respected Research & Development center associated with the traditions of genuine denim. The skill and care apparent in the craftsmanship and the professional secrets of the world-renowned wash and finish processes make perfect harmony with the small accessory details. Lastly, the tried and tested universally-popular fit completes the list of key features of this locally sourced Premium Denim line.

The red, white and blue colors of the leather label, the enameled rivets and branded tack buttons, as well as the special hanging tag, reflect the theme of the Stars and Stripes flag, paying tribute to their place of origin, where they are both produced and finished. Available in a wide choice of wash treatments (including Light Vintage, Medium Vintage and Dark Vintage), Emporio Armani has created for the Spring / Summer 2010 season two new and exclusive styles for men and women, which combine the refinement of the Armani brand with an original interpretation of the authentic vintage American look.