Beyoncé can do no wrong. She ended 2013 with a bang, releasing a secret self titled visual album with 17 music videos and 14 songs that ooze sex upon sex. She even had time to go on a 22-day vegan diet with hubby Jay-Z, which ended with a lavish dinner in Miami.
Now the singer is taking the time to release another fragrance to her perfume collection. Rise, to be released this February will be Beyoncé’s third fragrance – her first two, Heat and Pulse, have already sold over $400 million. Rise is described as “intoxicating, addictive luminous floral.”
It is projected to sell $25 million in its first year. The singer says Rise is more intimate and shoes her personal side, just like her new album.