Following the success of its highly coveted press-on nail collaboration with MAC Cosmetics last summer, Ruffian is taking the concept a step further with a three-piece nail polish collection that will launch at BirchBox this September. This is the first time BirchBox, a monthly beauty subscription service is collaborating with a designer to introduce a new line of products.
The company is asking its Facebook fans to help choose the three colors that will make up the final collection by voting for their favorites. Ruffian is also on the hunt for retailers across the country to stock the new nail polish colors in their brick-and-mortar stores so fans of the label can shop the line if they aren’t BirchBox subscribers.
